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ZTE introduces Blade V7 and Blade V7 Lite, with flawless metallic design

2016-02-22

22 February 2016, Barcelona – ZTE, a leading global mobile device maker, today launched the latest iterations in its popular Blade series, the Blade V7 and Blade V7 Lite, at Mobile World Congress 2016 in Barcelona. Designed to meet the needs of today’s smartphone users, the two devices are on display at ZTE’s conference booth in Hall 3, 3F30, along with the company’s other pioneering technology for the smart lifestyle of the future.

“We’re proud to show off the Blade V7 and Blade V7 Lite to the world, and we’re starting here in Barcelona,” said Jacky Zhang, CEO of EMEA and APAC, ZTE Mobile Devices. “We know how important smartphones are to our daily lives, especially for capturing those significant moments. Hence, we’ve designed the Blade V7 and Blade V7 Lite with that in mind. These devices are just the latest milestones in how ZTE will bring imagination and beyond to ignite our users’ mobile lives.”

ZTE Blade V7

The Blade V7 is slim and sleek: Its full-metal, ergonomic body is only 3.5mm thick at its thinnest edge, sporting a 5.2-inch screen perfect for single-hand use. Its 78.2-percent screen-to-body ratio and 2.5D curved edge glass offers a stunning handful of fun. Blade V7 packs a punch with strong core components and features: powerful octa-core chipsets, 4G LTE plus, 2GB of RAM for ultra-fast entertainment, powerful front and rear PDAF 13-megapixel cameras, and expanded Smart Sense intelligent gesture control features. It will be available in Germany, Spain, South Africa, Ethiopia, and Mexico by summer of 2016.

ZTE Blade V7 Lite

Smaller than the Blade V7 with a 5-inch display, the Blade V7 Lite’s features are anything but “lite.” Designed in Germany, this model comes with a circular fingerprint scanner for security, app quick-launch, and navigation. Like the Blade V7, the V7 Lite also comes equipped with a powerful camera and Smart Sense gesture control. This version will first launch in Russia before becoming available in Mexico, Spain, Germany and Thailand by spring 2016.

The Blade series is aimed at the young and the young at heart in order to meet the needs of the largest group of global consumers. By the end of 2015, more than 30 million Blade phones were shipped in over 50 countries worldwide. As overseas users have higher requirements for product quality, the success of Blade is highly significant.

ZTE Mobile Devices showcased the Blade V7 and Blade V7 Lite at Mobile World Congress in Barcelona today. More information can be found at http://www.ztedevice.com/specialtopics/mwc_2016/.


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