Experiencing a Tour of Extreme-Speed Broadband in Malaysia

　　　　　　　　　　　　　　 ZTE helps P1 to make the largest WiMAX network in Southeast Asia

P1 CEO Michael Lai:

　　Our goal is simple – to make broadband a right choice for all Malaysians. To deliver this commitment, the rapid and prime-quality deployment of the P1 W1MAX network is crucial. P1’s appointment with ZTE is another step in crystallizing our commitment by accelerating the deployment of P1 W1MAX networks in more areas to meet the overwhelming consumer demands for high-quality and high-performance wireless broadband.

Background

　　In 2007, broadband penetration in Malaysia was merely 5%. In order to promote the development of broadband communication, Malaysian government and Malaysian Communications & Multimedia Commission (MCMC) issued four 2.3G WiMAX licenses simultaneously in 2007. This has brought operators more opportunities and challenges. What’s more, fierce competition in Malaysia broadband communication market has been triggered.

　　Packet One Networks (Malaysia) Sdn. Bhd. (P1) is a subsidiary of Malaysian Group “Green Packet”. It specializes in WiMAX/WiFi telecommunication service. In 2008, P1 was the first operator in Malaysia to launch WiMAX service and the first operator in Southeast Asia to have realized commercial WiMAX 802.16e.

ZTE - A long-Term Strategic Partner

　　Facing this fierce market competition, there raises two questions: how to construct a competitive network? How to realize rapid development of user? P1 has put high requirements on network: Firstly, as a new operator, site resource is not sufficient; it is necessary to effectively control the investment on initial network construction and the long-term operation & maintenance cost. Secondly, it is very important to build the network rapidly to develop new users as fast as possible, which requires extremely strong capability of project deployment. Last but not least, exquisite broadband network will attract excellent customers; the stability of the high-throughput network should be guaranteed. Therefore, selecting a partner is the key factor for the success of P1.

　　In July 2008, ZTE was short-listed by P1 for its Phase II project, a trial network. ZTE did an excellent job in the testing and was highly recognized and praised by P1. ZTE adopted new-generation distributed BS to construct the network rapidly; functionality tests and KPI tests of the whole network were passed; the pre-commercial network was running normally. All these helped ZTE to smoothly pass the strict tests given by P1 and strengthened P1’s determination to build WiMAX network. After comprehensive consideration and evaluation on technique, business and market development strategy, etc, P1 finally selected ZTE as the long-term strategic partner in March 2009.

Clinging to customer requirements and quality network

　　The distributed BS architecture makes networking flexible and efficient. ZTE distributed BTS is flexible to deploy, offers a green solution, and ensures easy installation and use; meanwhile it is fully compatible with the advanced functions of Wave 2 such as MIMO and HARQ. This totally helps to reduce the networking cost, accelerate the network deployment, and enhance the operator’s investment value to the maximum extent.

　　Excellent product performance guarantees user experience. In order to ensure the users in the commercial network to enjoy high-bandwidth data service, P1 required service test in the trial network of 150 users per sector. The test result showed that ZTE performed best among the three vendors that had participated in the test in terms of system performance, total sector traffic, single user download traffic and download stability.

　　3D coverage solution makes an exquisite network. Besides the large-scale macro BTS coverage solution, ZTE’s mature indoor coverage solutions provides with even more convenient and efficient WiMAX broadband access in different scenarios. These solutions help to realize fast and cost-effective network deployment in dense and key areas.

　　Professional network planning & optimization guarantees a high-quality network. Networking with 3*10M makes full use of bandwidth, but it will easily cause inter-sector interference. The reasonable solution is to minimize the interference through professional network planning & optimization provided that the high-speed broadband network is guaranteed. ZTE did well in the KPI tests and its capability of network planning & optimization was highly recognized by P1.

Creating a better future together

　　P1 always adheres to “Customer First” concept, providing premium quality broadband services, and establishing the brand image of future industry leader. It attaches great importance to high-quality network construction, insists on principle of early market penetration, and chooses mature products, solutions and extraordinary engineering implementation to enhance user experience.

　　ZTE inherits P1’s concept, building up goals of “Simple, Premium-Quality, Efficient”, solely constructs Phase II network for P1. Meanwhile, the IOT test center in Malaysia constructed by P1, Intel and ZTE has been completed, giving a new impetus to development of WiMAX industry worldwide. ZTE, together with P1, will accomplish network deployment in 31 cities of Malaysia, constructing the largest, fastest and best user-experience commercial mobile WiMAX network in Southeast Asia.